Electric—a typeface that roars with the same raw energy as a ’60s Gibson custom electric guitar. Inspired by the bold nameplates that adorned these legendary instruments, Electric captures the spirit of rock ‘n’ roll rebellion in every curve and angle.
Picture this: It’s 1965, and guitar dealers are swapping out standard stoptails for the coveted Bigsby vibrato tailpiece. Left behind are bolt holes—unsightly blemishes on these exquisite instruments. Enter the custom nameplate, a badge of honor crafted with an eccentric zig-zag pattern font, engraved by a pantograph router’s steady hand. At each end, a pair of starburst symbols blazed like the incendiary solos these guitars would soon unleash upon the world. Electric brings this slice of rock history to your fingertips. With a flick of the wrist, summon those iconic starbursts using the lozenge symbol ◊. It’s not just a typeface—it’s a time machine, transporting your designs back to the golden age of electric guitar innovation.
But Electric isn’t content to be a one-hit wonder. This versatile typeface speaks fluent rock across cultures. From the smoky clubs of Nashville to the neon-lit streets of Gothenburg, Electric’s extensive character set ensures your message hits all the right notes. It effortlessly grooves through Latin-based European languages, jams with Greek, and even takes on the complexity of Vietnamese with the same ease as a virtuoso guitarist navigating a fretboard.
Whether you’re laying down tracks for an album cover, amping up a concert poster, or crafting a logo that screams rock ‘n’ roll, Electric is your backstage pass to design stardom. So why settle for the mundane when your designs can shred? Plug into Electric and watch your work come alive with the same electrifying presence that made those custom Gibsons the stuff of legend.